| Date | |
| Heading | |
| Sub-Heading | (further points of interest) |
| Paragraph 1 | Summarises the story 5 W's: Who, What, Where, When, Why |
| Paragraph 2 | Key messages Attract attention |
| Body | Body of Release Background info History of project Keep planting story Ideas and angles |
| End Release | Sign Off Booking and venue details Repeat dates Media contact details |